28 Feb DRM ‘At Home’ in India
Following the announcement by the Indian government in the spring of 2010 that DRM is to be rolled out across India, leading members of the DRM Consortium, the DRM chair and vice-chair, with the chair and vice-chair of the Technical committee as well as the Asia-group chair and representatives from the BBC, TDP, Transradio, Digidia, Fraunhofer IIS, RFmondial and Analog Devices have taken part in a week of events linked to Radio Asia 2011 (February 21st -23rd) and the India Broadcasting Engineers Society, annual conference (February 24th -26th). Both events were held in New Delhi.
Among the highlights of this week of presentations, demonstrations and discussions were the excellently attended ‘hands-on’ DRM workshop, held on Monday February 21st at RAC2011 and the meeting with some of the Indian car manufacturers. The culmination of these events came on February 23rd with the launch of the Indian DRM Platform, an informal group of Indian stakeholders (broadcasters, network operators and manufacturers) whose aim is to raise awareness of DRM in India with the ultimate goal of bringing better, digital radio to new receivers and platforms for the Indian listener.
You can read more about Radio Asia at Mediavataar.com, the official online media partners of Radio Asia 2011
Effective audience measurement tools for radio and the DRM workshop
Opening Day- Capitalising on the Social Perspective of Radio
Day Two – Convergence of Media and its effect on Radio
Final Day – The Market Perspective