DRM to host first large scale Digital Radio Seminar for the Press in New Delhi

DRM to host first large scale Digital Radio Seminar for the Press in New Delhi

The Digital Radio Mondiale (DRM) Consortium is to hold a seminar in New Delhi on March 14th 2013 aimed at raising awareness of All India Radio’s digitisation plans. The event will be opened by Mr. Yogendra Pal, Honorary Chairman of the DRM India Chapter and Mr Sanjay Das, Senior Vice President at Media Mughals. Amongst the day’s activities, All India Radio Engineer-in-Chief, Mr V.K.Singla will outline the AIR roll-out schedule and senior members of the DRM Consortium will deliver short presentations on the benefits of the DRM radio standard, for listeners, broadcasters and the Indian radio industry. The speakers will also explain the business and marketing opportunities related to the digitisation of radio in India, encouraging the invited audience from across the media, to communicate key messages to the Indian population in a bid to prepare for the future digitisation.

The new DRM digital radio technology will provide Indian listeners across the country access to more content choice with improved sound quality, as well as access to digital features such as text news, sports results and automatic disaster warning in multiple languages. DRM Chair, Ruxandra Obreja said: “As the digital roll out is starting to gather pace, the DRM consortium, All India Radio and Media Mughals want to bring the message about the digital advantages to listeners, the need for a transition timetable and the engagement of the broadcast and telecom manufacturing industries”.

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